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Louisville Slugger Ad from 1960 featuring Al Smith of the White Sox

By Dan Holmes    September 15, 2012

When the Chicago White Sox traded Minnie Minoso to the Cleveland Indians for Al Smith and Early Wynn in 1957, their fans were outraged. Minoso was immensely popular in the Windy City, and Smith was not considered to be close to his equal. But Smith slowly got into the good graces of ChiSox fans, helping them to the pennant in 1959 and having an All-Star season in 1960.

This print advertisement for Louisville Slugger bats ran in The Sporting News in 1960.

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About the Author

Dan Holmes is an author and baseball historian. He previously worked for the National Baseball Hall of Fame and Museum and Major League Baseball. He once defeated George Brett in Texas Hold Em poker and faced Phil Niekro's knuckleball. He has two daughters and he writes regularly about baseball and many other topics.

One thought on “Louisville Slugger Ad from 1960 featuring Al Smith of the White Sox

  1. Somewhere on this site, I believe it is you, that rates the top 5 hitting catchers and bench was rated ahead of berra…………..YIKES what a mistake and here’s why:

    Bench Berra

    avg. 267 285
    home runs 389 358
    rbis 1376 1430
    runs 1091 1175
    obp 342 348
    slug avg 476 482
    hits 2048 2150

    OK…………..bench did have 31 more home runs; however, berra beat bench in virtually every other category.
    Do you think you should consider placing berra ahead of bench when it comes to batting????

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