Let’s be honest: the world of digital payments is in full revolution. In recent years, we have seen universal payment platforms become the preferred option for many businesses. And yes, these platforms are great for most businesses, but when we talk about iGaming… well, things get complicated.
Why all the fuss about universal platforms?
It is easy to understand why everyone is in love with these platforms. Imagine: a system that handles all your payments, connects with multiple providers, and does all the heavy lifting for you. The market is growing like wildfire (25% every year, no less!), and is expected to reach $6.52 billion by 2030. Sites like vegas plus casino are already testing the limits of these universal solutions, showing why the sector needs more specialized alternatives. Impressive, right?
But iGaming is another world…
If you have ever worked in the iGaming sector, you will know that it is not just any business. It’s like trying to fit an elephant into a Mini Cooper: standard solutions just don’t fit. Because? Let’s look at the main headaches:
The regulatory labyrinth
Regulations in iGaming are like a 3D puzzle. Every country has its own rules, and these change faster than the weather in London. Universal platforms can handle basic things like PCI DSS or GDPR, but when it comes to:
- Money laundering prevention
- Specific gaming regulations by country
- Constantly changing licenses
- Control of high-risk transactions…they fall quite short.
Integration problems that keep you up at night
Universal platforms will boast of having a thousand and one integrations, but in the world of iGaming this translates into:
- Few options for high-risk traders
- Huge gaps in emerging markets
- Endless waits for customizations
- Headaches with old integrations
Fraud: the continuing nightmare
iGaming scammers are like digital ninjas: super creative and always one step ahead. Generic anti-fraud measures are like trying to stop a tsunami with an umbrella. We talk about:
- Professional bonus hunters
- Experts in creating multiple accounts
- Hackers specialized in account theft
- Gamblers seeking arbitrage
The solution: specialization or death
In-depth knowledge of the sector:
- They understand how payments breathe in iGaming
- They adapt instantly to market changes
- They integrate seamlessly with the tools you already use
- They know the tricks of the trade in each market
Payment processing that works:
- More successful transactions
- Payment routes optimized for high risk
- Headache-free deposits and withdrawals
- Fraud control that really works
Smooth market entry:
- Payment methods that you already know work
- Contacts with suitable suppliers
- Local regulation experts
- Regulatory compliance without headaches
Universal platforms are great, yes, but iGaming needs something more specific. It’s like choosing between a general practitioner and a specialist: both are good, but when you have a specific problem, you know which one to choose.
If you are in the iGaming business or plan to enter it, a specialized platform is not an expense: it is an investment. It’s the difference between navigating with an updated map or one from 20 years ago. And in a sea as turbulent as iGaming, you need all the advantages you can get.